Omar Rawi has joined Lincoln Property Company as Executive Vice President in the company’s Irvine, Calif., office. He moves to LPC after more than five years with Greystar where he served as a Sr. Director of Development. Scott Hoover is now Regional Marketing Manager for Lincoln Property Company in the Dallas/Ft. Worth market. Hoover previously served as Lease-up Community Director with W3 Luxury Living. Benjamin Bucci joins Lincoln Property Company as VP in San Diego. He was previously an Acquisitions Associate with Westcore.
Nicole Murray has been named President of Shea Homes’ Southern California Division, succeeding Bob Yoder, who retired after 23 years with the company. Prior to joining Shea, Murray was Division President in Southern California for Taylor Morrison. Keltie Cole joins KB Home as the new Division President in the Los Angeles market, after a two-year stint as SVP with D.R. Horton. Samir Kapur joins KB Home Corporate as Manager of Digital Marketing. On the East Coast, KB Home has added two new Vice Presidents of Land Acquisition in Florida, with Paul Michael taking over the role in Jacksonville and Michael Dady heading up Tampa. Michael moves to KB after five years in the South Carolina Land Department for Meritage Homes. Dady had been Land Project Manager for D.R. Horton. William Kiselick is the new Charlotte Division President for KB Home. He moves over from Taylor Morrison. Michael Manfred joins to NRP Group in Cleveland, Ohio, as VP of Marketing. He moves over from Brookfield Properties where he served in a similar role for the past two years. Leah Woogen joined Carmel Partners as VP of Asset Management in the San Francisco Bay Area. She comes to Carmel after serving in a similar role with Mill Creek Residential for three years. Scott Barenbrugge is now VP of Land and Jason Polakow is Director of Land Development for M/I Homes in Chicago. Muneeza Mahmood has joined the Division as Controller. Barenbrugge and Mahmood were previously with Taylor Morrison, while Polakow moved from K. Hovnanian, which is phasing out of the market. Ashley Lanagan has joined Corvias as Operations Director in Durham, N.C. Ben Hirschland has been promoted to VP of Asset Management at Mill Creek Residential Trust in the Los Angeles area. He joined the company a year ago as an asset manager, moving from Starwood Capital in Atlanta. Jaren Miller is now National Purchasing Manager and Project Manager at Wood Partners in Atlanta, Ga. She joined the company in 2015 as a property manager and became a project manager in 2017. Kim Tran-Dyer has joined Wood Partners as Senior Design Manager in Maryland. Quinn Watson is now Director of Client Services for Lincoln Property Company in Nashville, Tenn. She joined the firm two years ago as a Regional Property Manager. Jordan Smigielski has joined Lincoln Property Company as VP of Construction Management in Seattle. He previously worked as a Sr. Project Manager at BNBuilders. Alexandra Mask has been promoted to Regional Marketing Director for Lincoln Property in Austin, Texas, previously serving as a Marketing Manager. Annabelle Macalister joins Clark Construction as Marketing Manager in San Diego. Christy Jenkins is now Director of Marketing for Clark Construction after serving as Regional Marketing Manager – West for the past two years. For complete contact information and top personnel for the leading U.S. Homebuilders and Multifamily Developers, including these companies, refer to The National Builders Directory and The Directory of Multifamily Builders & Developers and Online Database. www.probizpublications.com
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Growth in the active-adult market continues to grow with PulteGroup looking at a site in South Carolina for a 400-plus-home home Del Webb community and Taylor Morrison expanding its role with plans for a large community in the Sacramento, Calif., area market.
North Myrtle Beach and PulteGroup are in discussions regarding development of a 167-acre former golf course into a 493-home Del Webb community. The Taylor Morrison community, called Esplanade at Turkey Creek, will eventually include 850 homes along with a host of resort-style amenities. The community is being built in Lincoln, Calif., which is part of the Sacramento-Roseville MSA. A 20,000-square-foot clubhouse will be a centerpiece of the community. There will be both indoor and outdoor pools and spas, pickle ball and tennis courts, a spa and fitness center and full-service restaurant and bar. There will be a private clubhouse featuring a gathering room, game rooms, coffee shop and more. The builder expects to begin selling in early 2021. Taylor Morrison plans four distinct collections of single-family homes inspired by California-style architecture. There will be a variety of exterior styles and front yard landscaping will be included. The new community will be adjacent to Turkey Creek golf course and exclusive golf cart access will be offered to residents of Esplanade. In North Myrtle Beach, Pulte hopes to build a Del Webb community on what was the Possum Trot golf course. Pulte invited the city to a workshop to present their proposal, according to Graham Hawkins, Director of Land Acquisitions for Pulte. Pulte is looking for input from the community and city before investing more time and money buying the land and finalizing plans. Other developers have floated proposals to build on this site in the past to no avail. But those failed attempts included higher density, the last one calling for more than 700 homes plus an assisted living community and multifamily units. Pulte’s proposal includes homes ranging in size from about 1,200 s.f. to more than 3,700 s.f., a resort-style pool, pickle ball courts, bocce ball courts and an outdoor kitchen. Indoor amenities would include a heated pool, fitness center, lounge, multi-purpose rooms and a ballroom. Lawn maintenance would be included for residents. Whether selling homes or selling building products for those homes; leasing apartments or simply building relationships, the virtual world has taken center stage during life in the time of Covid-19. From builders and apartment companies such as Taylor Morrison and Gates Hudson to manufacturers such as LP Building Solutions and Royal Building Products, and industry organizations like Builder Partnerships, these days going virtual is no longer an option. It’s a necessity.
It seems COVID-19 has pushed the world to its future -- maybe just a little faster than it would otherwise have gotten here. The question many will have when evaluating what percentage of their business can or should be virtual, is whether these tools are simply the best options available because of the times we are living in….or are they truly powerful selling and communication tools that we had not recognized the full potential and where the response is Wow! What was I waiting for? Builder Partnerships, an industry networking organization with builder members, manufacturer members and service provider members, made a swift and what is looking to be very successful shift from live events to virtual events. “We had ten live events scheduled when Covid hit,” said Emma Jane Wildermuth, Event Coordinator for the organization. Faced with the need to cancel those events and the knowledge that the country was basically shutting down she says “we quickly decided let’s go online.” That was on March 12. Within two weeks they had their first webinar scheduled to take place April 2. They set up a Zoom platform for 100 attendees, put together a program “Navigating the Covid-19 Storm,” and began advertising. It “sold out” the first day. In addition, the program was recorded and placed online and received an additional 238 views over the next few days. Staying Engaged Builder Partnerships has quickly grown its program, now dubbed Webinar Wednesday, with a webinar each week. Sessions rotate, with a Builder Partnerships’ designed educational presentation one week, followed by a manufacturer’s educational presentation every other week. A session will run 45 minutes to an hour. Wildermuth says they typically have 60 to 70 participants register with a 50% participation rate. A recent manufacturer’s presentation drew 60 registrants with 41 participants. Following the “class” the manufacturer provided a product update and 29 of the 41 participants stayed engaged through the conclusion. The organization’s 75+ manufacturer and service provider members are showing increased interest in these webinars. Wildermuth has had three requests for the next available time slot in July. Builder Partnerships plans to return to live events when it is able. And while nobody can predict the lasting need or desire for the virtual events, all signs say the demand for these will likely continue. The success led the organization to launch its Home Builder University (HBU), an online community geared to its 1400+ builder members. HBU offers courses such as Purchasing 101 and Accounting & Financing, and others. These are courses conducted in 4-week segments with a two-hour class each week. Class size is generally limited to 10 to 13 participants. They are working to develop this into a full curriculum of courses, following the format of a college or university with active participation (all participants must be online and visible). Virtual Sales and Leasing Taylor Morrison announced earlier this month it’s averaging 2.5 sales per day completely virtual – meaning no physical interaction with the customer whatsoever. CEO Cheryl Palmer noted that Taylor Morrison achieved these results despite not having all sales centers and model homes open across the country. M.D.C. Holdings, Inc., parent company of Richmond American Homes, announced in May it had reached 1,000 virtual sales appointments with prospective home buyers. These appointments included one-on-one virtual home tours, where sales associates would virtually walk a customer through the model homes and answer questions. They connect with customers on smart phone and other devices. Sales associates also set up personal albums with photos and measurements for customers to answer specific questions about finishes, options, room sizes and more. In the multi-family arena, Gates Hudson reported converting almost 44% of its virtual tours to actual leases. The company owns or manages 86 multifamily communities in the Mid-Atlantic Region consisting of 22,000 apartment homes. It reported conducting more than 1,200 virtual tours between mid-March and the beginning of June and was converting those tours to leases at a rate of 43.9%. Efficiency and Enhancements Equal to…or Better than…A Personal Visit Building product companies such as Royal Building Products, LP Building Solutions and others are launching new virtual tools or enhancing existing platforms designed to bring their products to customers. Royal Building Products announced an expansion of its virtual selling capabilities, including the launch of RoyalPros.com, a new pro-focused site offering resources and webinars to support the virtual sales process as the company shifts into the peak sales season for exterior building products. “Royal has been leading the industry in the shift to virtual selling, a trend that we see as the ‘new normal’ for our industry,” said Steve Booz, vice president of marketing and product development at Royal Building Products. “We have been laying the foundations for virtual selling for several years. From our robust offering of online design tools to key partnerships with One Click Contractor and Contractor Rewards, we are confident that we’re equipped to meet the current and future needs of distributors, building professionals and homeowners.” Royal has launched a dedicated virtual selling microsite offering continued education and support to Royal’s pro community of contractors and distributors. The site will offer live webinars with product updates and installation techniques, helpful articles on virtual sales techniques and driveway selling, and product videos to support the entire virtual sales process. Royal Building Products has partnered with One Click Contractor to transform the way home improvement projects are sold. Contractors can run their entire sales process—from measuring to payment—without setting foot in a customer’s home. By making the transition from paper to digital, contractors can deliver a customized sales process with all of the estimates, contracts and presentations that would typically happen at the customer’s kitchen table. One Click Contractor enables contractors to keep all the important information related to each job in one place. LP Building Solutions has expanded its LP BuildSmart Preferred Contractor Program to provide additional online training resources. The program has transitioned from one where the company conducts local in-person installation training events to virtual training events. The virtual programs allow the company to more efficiently reach a greater audience. Clayton Properties Group has acquired more than two hundreds acres in Durham, N.C., for what could be a large residential project. The builder spent more than $6.5 million for 216 acres off Olive Branch Road in Durham.
Clayton Properties Group is the site-built housing division of Clayton Homes, one of the nation's largest builders of manufactured homes. The company is a subsidiary of Warren Buffett's Berkshire Hathaway. Mungo Homes, a partner builder to Clayton, filed plans last year to allow for the development of up to 616 homes on the property. Plans call for a mix of single-family homes and townhomes. The property is situated in southeast Durham. Reported by the Triangle Business Journal (June 4, 2020) For complete contact information for Clayton Properties Group, Mungo Homes and the other leading homebuilders in the U.S. including all corporate, region and division offices and top personnel, refer to The Directory of Multifamily Builders & Developers and Online Database. Hakes Brothers has announced the company’s expansion into the San Antonio area with two new communities, Hunter’s Place and Hannah Heights. The move represents the builder's expansion in the Texas market, where it is currently active in El Paso.
The geographic expansion provides an opportunity for the company to serve the growing number of home buyers who are attracted to the area’s unique combination of countryside living amid a thriving city culture. In particular, San Antonio is home to many veterans and active duty families associated with the area’s concentration of military bases and services. “San Antonio was a no-brainer for us. The city’s vibrant growth, especially among military families, allows us to bring our quality and craftsmanship to a new group of home buyers in east Texas,” said Dan Nielsen, president of Hakes Brothers, Rio Grande Division. “As we developed the home designs for San Antonio, it was important for us to incorporate a wide range of included features while giving future owners a highly functional living space.” Hakes Brothers at Hunter’s Place Located in St. Hedwig, within the rolling countryside of east San Antonio, Hunter’s Place will offer seven single-family floor plans ranging from 1,237 to 2,316 square feet with 3-4 bedrooms and 2-3 baths. Comprising 102 homesites, the community is served by the acclaimed Navarro Independent School District and is convenient to services and family-oriented attractions via I-10 and FM1518. In addition, residents of Hunter’s Place will have easy access to Randolph Air Force Base. Hakes Brothers at Hannah Heights Located in Seguin, Hannah Heights will feature 104 homesites with single-family floor plans ranging from approximately 1,400 to 2,600 square feet with 3-5 bedrooms and 2-4 baths. Seguin is a rapidly emerging suburb of San Antonio with a variety of new restaurants and business opportunities. Situated near the picturesque Guadalupe River, the area is popular among those who enjoy recreational activities such as rafting, canoeing, and fishing. Students living in Hannah Heights will attend schools in the revered Navarro district. Reported by my SanAntonio (June 2, 2020) For complete contact information for Hakes Brothers and the other leading homebuilders in the U.S. including all corporate, region and division offices and top personnel, refer to The Directory of Multifamily Builders & Developers and Online Database. Greystar Real Estate Partners, LLC announced the acquisition of the property management business of Alliance Residential Company. The combined businesses will continue to deliver best-in-class services for clients, partners and residents under the Greystar brand.
Comprising more than 500 multifamily properties and nearly 130,000 primarily Class A units across 21 states, the Alliance portfolio and its diversified base of clients will complement Greystar’s leading property management platform to deliver numerous benefits that enhance property operations, services and offerings. Over the past 20 years, Alliance has become the number one multifamily developer and the fourth largest management company in the United States. As the global leader in rental housing and the top manager of U.S. apartments1, Greystar has a well-established track record of acquiring and integrating strategic portfolios and rental housing real estate companies. The combined portfolio will increase Greystar’s U.S. footprint by approximately 25 percent and significantly complement the firm’s current presence in key western markets, such as the San Francisco Bay Area, Los Angeles, Phoenix, Denver and Las Vegas, in addition to the Northeast and Pacific Northwest. Through this transaction, Greystar will grow to nearly 19,000 team members overseeing a portfolio of more than 2,400 communities and 660,000 apartment units across 42 U.S. states and 13 countries. “We only consider acquisitions of companies that are culturally compatible and fit our long-term strategic objectives. In Alliance, we’ve found both. Alliance is held in the highest regard in our industry, operates in some of the best markets across the country, and has some of the most talented people in rental housing,” said Bob Faith, Founder, Chairman and CEO of Greystar. “Even during severe economic downturns, we believe in the resilience of rental housing and we are committed to continuing to grow our company. This acquisition reflects our confidence in that and is a unique opportunity to acquire a strong business. We look forward to welcoming the Alliance team to the Greystar family.” Alliance, the leading developer of multifamily units in the U.S. for the last two years, will streamline its focus on development, construction and acquisition across the multifamily, workforce and senior housing segments. As part of the deal, Greystar will provide management services to Alliance’s multifamily acquisition and development businesses going forward. “We are thrilled to launch this long-term strategic relationship with Greystar, combining best-in-class residential managers, complementary portfolios and unrivaled expertise to create the leading property management company in the multifamily industry,” said Alliance Residential Chairman and CEO Bruce Ward. “Greystar’s global reach, corporate culture and seasoned leadership team made this milestone a clear next step for Alliance, our residents, investors and associates alike.” “This transaction underscores Greystar’s unwavering commitment to providing residents and clients with the industry’s leading property management platform,” said Andrew Livingstone, Executive Managing Director responsible for Greystar’s Property Management Group. “In Alliance, we see an impressive team with a similar operating philosophy, core values, and ‘people-centered’ approach to property management, and this transaction provides us with the ability to capitalize on a number of innovative opportunities in today’s dynamic environment. Greystar will continue to set the standard for operational excellence by leveraging our local market knowledge, economies of scale and innovative, technology-based solutions.” Financial terms of the transaction were not disclosed. For complete contact information for Greystar Real Estate, Alliance Residential and the other leading multifamily companies including all corporate, region and division offices and top personnel, refer to The Directory of Multifamily Builders & Developers and Online Database. |
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